A M S T E R D A M .
A city admired all over the world for its distinctive mood,
thousands of bikes in the streets, young people, and an artistic heritage present in its every corner.
XD Design would like to connect other parts of the world and their views to its country of origin, particularly to the City of Amsterdam, outstanding for modernity and art.
Designers from different parts of the world were invited to create a unique design for the Bobby Soft backpack, inspired by the artistic vibe of Amsterdam.
Three young artists were chosen, bringing distinct and modern trends to the new Bobby Soft Art collection.